Bloggers Add Designer To Their Resumes

This spring, there are exciting new fashion launches to look forward to from none other than the creators of two of our go-to style blogs, Style by Kling and Bag Snob.

Popular style blogger and Fashion Director of STYLEBY magazine, Elin Kling, has announced that she will be launching a clothing line called Totême on May 5^th with her fiancé Karl Lindman. Lindman currently serves as the art director for Interview Magazine. Kling, known for her effortlessly simple yet chic style on her blog Style by Kling (recently re-launched as The Wall) has us eagerly anticipating the unveiling of the 20-piece collection in less than a months’ time. Kling described the collection to the WSJ as, “european preppy” as well as “wearable minimalism.” It will consist of knit dresses, polo shirts, a linen shirt and trousers as well as cashmere pullovers. Though the collection will be available at Toteme-NYC.com, as far as additional retailers only a few have been selected to carry the line thus far, they include: Net-a-Porter, The Line, The Apartment in New York and Nathalie Schuterman in Stockholm.

Follow  for the latest news on Totême.

In other exciting news the power duo behind the blog Bag Snob, Tina Craig and Kelly Cook, have recently announced that they will be launching their own bag line on HSN fittingly called Snob Essentials. The collection will feature clutches, backpacks and everyday totes made of vegan leathers. Though they may be snobs about the style, the bloggers turned designer’s snobbery will not extend to the price tag, as Tina told WWD they, “want to offer something to women for a great price.” Cheers to that! The collection will range from $68 to $128.

Snob Essentials will be available on HSN from 9 p.m. to 10 p.m. ET on May 15^th and from 2 a.m. to 3 a.m. and 6 p.m. to 7 p.m. on May 16^th.

Follow  &  for the latest news on Snob Essentials.

Will you be checking out either of the collections this spring? Please share your thoughts in the comments below.

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